Archive 11 - 2015

Choosing the Right Sales Promotion Mechanic for Your Next Campaign

With so many to choose from, what do you pick? There are many variables to consider when developing an effective sales promotion campaign. How can you achieve your business goals while ensuring that you don’t blow the budget? How can you attract the right audience but ensure that the promotion doesn’t prove too popular? And how can you deliver the best possible roi? In short, how can you keep your customers and your board happy?

Posted in Consumer Promotions and Loyalty, Prizes, Promotional Mechanics, Promotional Risk Management, Prize and Winner Management

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