Archive 07 - 2016

Four Ways You Can Influence Consumer Behaviour With Your Next Promotion

Drive consumer motivation by knowing your audience You’ve done your research and have pinpointed your customers’ needs, but just how much do you know about what’s driving their decision making – and more importantly, how can you influence those decisions?

Posted in Consumer Promotions and Loyalty, Consumer Promotions, Brand Promotions, Consumer Engagement, Promotional Mechanics

Read More

The Ultimate Cheat Sheet for Setting Up a Successful Loyalty Programme

How to launch a consumer loyalty programme Marketers are a busy bunch. And if you’re responsible for customer retention, the last thing you need is a loyalty programme that doesn’t perform. It needs ...

Posted in Consumer Promotions and Loyalty, Customer Loyalty, Loyalty Platforms, Attract customers, Customer engagement, Brand loyalty, Customer retention, Customer loyalty programmes

Read More