Archive 11 - 2017

A new era for brand loyalty?

Let's get the conversation started When a brand pays attention to its customers, it can make people sit up and think “Yes! This company is really listening to me!” A reaction that can lead to a massive boost in brand loyalty – or backfire heartily. Either way, it’s definitely a conversation starter…

Posted in Consumer Promotions and Loyalty, Promotional Ideas, Promotional Gift Cards, Vouchers and E-codes

by Chris Baldwin on Nov 14, 2017 10:17:29 AM
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Shoppers are wise, but is your brand keeping up?

are brands keeping up with the ever-changing demands of their shoppers? With the rise of new entrants like Aldi and Lidl, the times are a changing for the the big four. Read on to discover how they ...

Posted in Consumer Promotions, Consumer Engagement, Promotions, FMCG, Supermarkets

by Chris Baldwin on Nov 6, 2017 8:00:00 AM
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Make yourself heard with Amazon Echo and voice activated tech

SIRI, ALEXA, CORTANA, BiXBY and Co. SAY hello to  the age of voice tech. As a nation, we’re talking less. Yet voice technology is on the rise. But what could this mean for your brand? We explore the ...

Posted in Consumer Promotions, Consumer Engagement, Promotions, Marketing technology

by Chris Baldwin on Nov 2, 2017 9:00:00 AM
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