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Ten Key Innovations in Cinema - and Why They Bring New Possibilities For Brands

Cinema is constantly changing, and that's good news for brands With total UK cinema admissions up 10% year on year, and cinema ad revenues up by 21% in the first half of 2015, compared to the same period in 2014, cinema is an increasingly attractive part of the media mix for brands. As the sector continues to innovate, where do the opportunities lie?

Posted in Consumer Promotions and Loyalty, Consumer Promotions, Cinema and Film

by Chris Baldwin on Jul 27, 2017 9:14:33 AM
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UK Cinema Trends for 2017

Popcorn and plot twists: What we learned from Mintel’s cinema report In 2015, a bumper year in British cinema grabbed global attention.

Posted in Cinema Benefits, Consumer Promotions and Loyalty, Consumer Promotions, Film Promotions, Cinema Tickets, Cinema Rewards, Cinema and Film

by Chris Baldwin on Jun 26, 2017 2:00:00 PM
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Popcorn and Plot Twists: What we Learned From Mintel’s Cinema Report

SPOILER ALERT: digital is changing the game British Cinema's rise and Virtual Reality are just some of the trends and innovations which have defined the film industry over the past few years, but ...

Posted in Consumer Promotions and Loyalty, Film Promotions, Cinema and Film

by Chris Baldwin on Jun 26, 2017 12:00:00 AM
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The Elementary Importance of Out-of-School Programmes (and How to Incentivise Attendance)

Budgets may be tight in the education sector, but you can still use incentives The rationale rooted in rewards and incentives isn’t restricted to, or contained by, one industry, and the theories ...

Posted in Incentive and Recognition, Gifts and Rewards, Cinema Rewards, Cinema and Film

by Iain Thomson on May 15, 2017 12:00:00 AM
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The Future's Bright: Cinema's Starring Role in Rewarding Consumers

promotional rewards that top the a-list From cars to groceries, fast food to confectionery, big name brands consistently turn to the big screen when rewarding consumers, incentivising purchases and ...

Posted in Cinema Benefits, Consumer Promotions, Cinema and Film

by Chris Baldwin on Apr 18, 2017 9:46:00 AM
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How to Engage and Retain Millennial Employees

...And why cinema is the ultimate experiential reward We’re seeing a monumental shift in the way the large majority of the global workforce perceives, demands and expects to be treated by employers. ...

Posted in Employee Retention, Incentive and Recognition, Cinema Rewards, Cinema and Film

by Iain Thomson on Jan 12, 2017 2:00:00 PM
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Showcasing Five Consumer Trends in Cinema

Find out what's hot in the world of the movies Cinema is appealing to a more diverse group of consumers than ever before, making it an attractive platform for many brands to utilise.

Posted in Consumer Promotions and Loyalty, Film Promotions, Brand Promotions, Cinema and Film

by Chris Baldwin on Dec 18, 2016 3:00:00 PM
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What Brands Need to Know About Partnering With a Film

Get all the insider movie info from the film promotions experts From time zones and contract details to image approval and intellectual property, forging a promotional partnership with the next big ...

Posted in Consumer Promotions and Loyalty, Consumer Promotions, Film Promotions, Consumer Engagement, Cinema and Film

by Chris Baldwin on Sep 11, 2015 3:00:00 PM
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